Original Photos:

In this photo, I have used a medium/long shot to establish the central figure on the front cover. I have positioned the figure in the centre of the page, and have placed the figure in front of the “BASE” text in order to highlight his significance and importance. I have used appropriate costume; I have made the figure wear a bomber jacket with his sleeves rolled up. This costume is stereotypical for one associated with rappers, as the “American sport” look is highly seen as fashionable in this culture. His body language is quite reflective and seems to be posing, which is a key convention in numerous music magazines. Furthermore, the use of non-verbal communication with the figure enables the audience to engage with the product further. His facial expressions, for example his indistinctive smile comes across as somewhat quirky and menacing which will engage with the target demographic who will be eager to read on into the magazine.In this photo, I have used a close up with the main central figure. The close up shot helps to establish the facial expressions, which are somewhat serious. I again have the figure dressed in an American bomber jacket, in which his body language appears to be quite distant, as if he was in some form of deep thought. Furthermore, his arms are crossed which again reinforces the idea of reflection which will engage the reader to read the magazine and to come to terms of what the figure may be thinking.

I will use this photo, as the medium shot works well with the other images on the contents page, which vary in shot length. This costume appears appropriate, as the red bomber coat goes well with the other red textboxes and text present on the page.

I will intend to use this long shot, as it captures the central figure in a new dimension as the other shots used are both long and medium. The shot also helps to establish further what the figure is wearing, which will build on the stereotype I am trying to build.

This shot is a medium-close up which has varying focus which I admire. The hand and phone of the figure appear to be more focused then the figures face and body, which provides a sense of mystery and ambiguity.

This medium shot is effective as it establishes the figures costume, props and non-verbal communication. I will use this shot additionally, as the figure appears to be wearing quite smart clothing, which will provide a different dimension to the genre of rap which may appeal to other particular audiences.